Understanding Key Differences In Retail & E-Commerce Packaging

Product packaging is complex. From the design elements of a candy bar wrapper to the shipping box delivered right to your doorstep, so much consideration must be placed into the design, materials and how best to serve the intended functions. Generally, these functions vary based on the type of packaging, such as retail or e-commerce. Companies of all sizes need to understand the key differences in these two types and how they can potentially impact the bottom line.

To help, we’ll go over what these two classifications entail and a few of the best practices of each that every brand should be implementing.

Infographic created by QC Conveyors, innovators in automation conveyors to help streamline operations

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