When it comes to e-commerce, it is every provider’s goal to offer their site visitors a smooth and enjoyable experience, and with online consumers who have many options, it is essential that potential buyers find your digital platform easy to navigate. One great feature of such software is it allows you to create multiple entry points at any locations on your site, which is ideal for directing site visitors to the section they are looking for.
Knowing Site Visitors’ Behaviour
Monitoring your site visitors brings with it many marketing benefits, with state-of-the-art software that can tell you:
- Which pages the user visited.
- How long they stayed on each page.
- What CTAs they clicked on.
- The user’s geographical location.
- What products they viewed.
Using a leading software developer, such as https://linksafe.com.au, who offer a cutting-edge app that empowers your site visitors and also gives you valuable feedback that will help you to tweak your site to make it more user-friendly.
Essential User Feedback
Once you have configured the system, your customers can download the free app on Android or iOS and take advantage of the many features. You might, for instance, discover that a certain product is receiving minimal views, which enables you to do something about it; which could be to replace the images and update description text and this might result in more enquiries.
Instant Internal Communication
Imagine that you site offers emergency support and a client requests this service, an SMS or email will be instantly sent to the respective employee, informing them of the enquiry, which speeds up the response time. The easy-to-use interface allows you to customise menus and add personnel, thus you can configure the system to suit your business, which means that all relevant staff are immediately informed about the enquiry and can act accordingly.
Ensuring Total Compliance
If you have a section of your website that is specifically for registered customers, you can set up a username and password protection to restrict access to authorised users only, and there are many other powerful features that are included in the software package, which are designed to make the site visitor’s experience smoother and more enjoyable.
Calls to Action
CTAs are critical, as they encourage the visitor to commit to the next stage of the buying experience and by knowing which CTA links visitors clicked on, you are able to make an accurate estimate of each CTA’s performance. That allows you to make changes to links that are not productive and you will quickly see the benefits from making the changes.
Money Back Guarantee
Whenever you see a company offering full refund policy if you are not completely satisfied, this means they are supremely confident in their product, and with online solutions, you can be up and running in no time at all. There is full technical support, although you are not likely to need it, as the interface is very user-friendly and if you need some initial product training, the developer would be happy to oblige.
If you would like to explore the potential that site visitor monitoring software brings, search online for a developer and they would be happy to demonstrate their software package at a convenient time for you.